Social Media At Your Wedding

Hey guys, I got married back in January. Yea! I gotta say, it was SUPER amazing! I loved every minute of it and I wouldn’t have changed a thing.

Among the many, MANY memories that continue to pop into my head each day, one particular one always makes me chuckle. The moment when my Dad walked me down the aisle. I was feeling super emotional and basically just trying to hold in my tears. Then I looked at my guests. There they were, all dressed up, waiting for me to walk by them. Quite a few of them holding up a smart phone! Now I know, a lot of brides don’t care for that sort of thing, but me, being the social media geek that I am, felt a sense of pride… and then I laughed!

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We definitely encouraged the use of social media at our wedding, and I’m glad we did! Our wedding hashtag was a great way for us to track all the photos our friends and family took over the course of our wedding weekend!

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Our very talented photographer, Kalia, worked super hard to get us the most beautiful photos. Those take time though, and for once, in a VERY long time, this was an occasion I didn’t have my iPhone with me the whole time. So, it was the photos from our friends that we were able to see first! It was a really nice thing to do together, the day after, from our hotel room. Plus, I’m such a sucker for the “Behind The Scenes” moments. Aren’t you?!!?

Here are some fun photos from some of our friends <3

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I’d love to hear what you guys think about social media & weddings. Did you encourage it at your own nuptials? Or did you keep things more traditional?

 

 

Start Your 2015 With Great Social Media

Here we go again! Another New Year. (Woohoooo!!) A chance to start fresh, start again, do better!

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But first…let’s review. Here are a few things that happened in 2014 that caught our attention.

In 2014 several new social media networks popped up. Ello.co promises to never sell their users personal data, YikYakapp.com gives their users a live feed of what everyone’s saying that are physically nearby, and tsu.co says if you’re a content creator, you’ll earn fair value for all the social things you normally do.  Now, as much as we like the idea of having a new network to check out (no lie, we checked them out), the problem we found with these networks is the lack of members. They have a hard time not feeling empty after a very short time! Even Google+ has issues with this. Hopefully eventually these new networks can flourish, but right now they don’t seem to have the momentum needed to keep us interested. And let’s face it, low membership = little or no chance for business to get noticed. No good! So for now, we’re just not ready to give up on Facebook’s 1.23 billion monthly active users!

Social Media has become a huge leader in the way people get their news. Many stories break on twitter before the national news channels release the info. Here are some big events from this past year we followed on social media.

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See the entire infographic here by addthis.com

Love online shopping? 2014 brought “buy buttons” to both Facebook & Twitter.

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Instead of trying to get your clients to click through to your website, they can now buy directly from your tweet or post! #Genius

As cool as we think this is, they won’t be available to all users until (hopefully) sometime in 2015.

A few other cool things that happened:

Fastest growing app in 2014: Snapchat

Tumblr Overtook Instagram As Fastest-Growing Social Platform

Pinterest drives six times more social media referrals than Twitter

Wow!!

Now, let’s look ahead…2015, here we come! What should your business be doing to bring even more attention to your brand? For starters, by now you should be on a minimum of two social networks. Depending on your business and who you want your audience to be, these can vary dramatically from business to business.

We always tell our clients that social media is just that…Social! You don’t have to be super salesy (it’s a word, we swear!) you just have to talk! Be funny, be interesting, be engaging! Posting things is just one part of it. Interact with your followers, connect with other like minded or local business, answer comments and questions in a reasonable amount of time. People want to know your company has a personality. Show it to them!

Social Media Tools that businesses will be utilizing even more in 2015:

1. Secret apps like snapchat and yikyak

2. Podcasting

3. Video, video and more video!

4. User Generated Content (UGC) like user photos

And many more!

Do your research, get involved, don’t miss out…Get Social! Don’t have time or know where to start? Get Social Co. offers competitive pricing and free consultations. Contact us TODAY!

We’ll leave you all with this, and wish you the very best New Years!

 

 

Monday’s Motivation

It’s Monday again. Yeah, I know, MONDAY!

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It’s OK though, we’ve done it before, we’ll do it again! I’m going to help you get through this!

Step One: Get some coffee (or tea)! Seriously, don’t even TRY to get going without coffee. I’m going to let you enjoy that first cup alone, just to get your bearings. Come back when you’re done with that.

P.S. – Today is National Free Coffee Day! Get some!!

Step Two: Get up to date on what’s happening in the world. You don’t want to be the only one at the water cooler without something to add, do you!? This step is tricky though, Monday is NOT a day you want to head straight into Mainstream News Media. Nothing good can come of that! (Trust Me!) We’ll start you off with something light, thanks to the Huffington Post – Good News Section:

Watch What Happens When 30 People Are Asked To Loan Their Phone To A Stranger.

Cuz, People, Man! <3

Step Three: You need some CUTENESS in your life, STAT!  Warning: These furbabies are so cute they actually might make you mad.

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Step Four: You know it’s Fall, right? That is a really good thing. Even here in South Florida, where we’re all like “Is it a little less humid today? It must be Fall!”.

So take a moment, notice the change in the air, drink something pumpkiny (yep, it’s a word) and enjoy the changing of the seasons! Also, THIS post from Mashable is rather breathtaking!

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How you doing so far? Are you hanging in?

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Try these for more happy feels:

1. The HUMOR tab on Pinterest is actually a pretty happy place.

2. Check out The Phraseology Project. It’s really cool!

3. Follow Harlow & Sage on instagram…you won’t be sorry!

And finally, just remember…

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Happy Monday, lovies. Enjoy your day! xoxo

Keep Your Social Media Fresh

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It’s Spring! The time of year we all want to clean out & brighten up our lives.

Your Social Media strategy should be no different. Here are a few things you can do to keep your content Fresh & Engaging.

1.  Don’t limit your post to just things about yourself or your business. A good rule of thumb for posting is 80/20. 80% of your posts should be about lifestyles, customer interests & other updates; 20% of your content about you & your business. Always remember, Social Media is about building relationships. If you were talking to someone face to face, and only spoke about yourself or your business, how long do you really think they would hang around to chat? Use that motto for your Social Media too.

2. Utilize your employees. Having a team is what makes your business work. Your Social Media should be part of the team too. Encourage your employees to engage with your social media outlets. Having them like, share & re-post your company’s content increases your audience tremendously! By posting great content, your employees can be proud to share it with their friends & followers.

3. Refrain from being long winded. Short & sweet is the way to go with social media. Facebook posts that are short & to the point tend to get more interaction then longer more detailed posts. If you post something that shows the click-able “see more”, your posts may be too long. If you’ve got more to say, think about starting a blog. Blogs are a great place for your longer posts and you can use your social media to encourage people to visit your website/blog.

4. Keep things current. Having a hard time coming up with something to post about? Check the current events or something fun like holidayinsights.com. There are tons of fun Holidays to post about. Also, try keeping it local. Post about your favorite lunch spot, a new market that’s opening in your town, or the best place in town to stop & take a breather.

5. Don’t leave your followers hanging. All comments & engagement should be acknowledged in a timely manner. Show your followers you appreciate them taking the time to interact with you, by acknowledging their comments and starting a conversation.

6. Have fun. The most important thing is to HAVE FUN! Keep it light. It’s Social Media…stay social! Keep the conversation light and engaging, you’ll be amazed at how often your followers will jump right in to the conversation!

Chase Those Monday Blues Away

Well, it’s Monday again. You OK?

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I know that feeling all too well…Finishing up another lovely, South Florida weekend of beaching & family/friend get togethers, it’s hard to feel “refreshed” on Monday morning..

Have no fear, friends…I’m going to share with you my secret of getting your system ready for the world, first thing Monday morning!

First…COFFEE (or tea if you’d like). But seriously, Monday is not for the faint of heart. COFFEE is a must!

OK, see…you’re feeling a little better already, aren’t you?

Now, let’s get into the really good stuff. Most of us want to know what’s going on in the world when we get up in the morning. Let me just say, Don’t do it!! There’s nothing on those mainstream news sites that will help ease your pain of Monday. TRUST ME!

Your first stop should be: Huffington Post: Good News Section  –  All the news that’s worth reading this early on a Monday is there.

Like this article from last week: A Fantastic Glimpse At The Bond Between A Girl And Her Bulldog

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Still need a little more lightheartedness to get you up, next stop Pinterest specifically the HUMOR TAB!

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Feeling better? I know I am! Let’s make a few more stops before we have to face the real world.

Our third stop is Buzzfeed.com, the CUTE tab. Everything on that page will make you feel warm and fuzzy <3

Mashable.com is a great place for “real” news without all the super heavy and depressing stuff. Visit the Watercooler tab for plenty of articles that will help you have conversations that people actually like, in the office!

The next stop is a great site to see some very cool art stuff. Keep your eyes happy at My Modern Metropolis!

And last but not least, if all else fails to make your heart happy, CuteOverload.com can fix ANYTHING!

Seriously, JUST LOOK AT THIS!

So there you have it. No need to hide from Mondays ever again!

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Do you have a favorite place on the web that boost your happiness? Share it with us.

Happy MONDAY, friends!

 

 

 

Facebook’s Best New Feature

Finally! Facebook has been rolling out a lot of new features the past few weeks.

My favorite so far: The “Stop Notifications” option on photos.

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Now we can turn off notifications for super busy photos with tons of comments.

I don’t need an update for all of those…do you?

Google+ has had this feature for ever, now it’s on Facebook too. Finally!

 

 

Finally, Google+

So, recently I’ve been becoming more and more of a Google+ fan. I will admit, it’s taken me awhile, but it’s slowly been growing on me.

I love the layout and the “Communities” feature. The folks that are very active on Google+ are also friendly and eager to network.

I did have one pet peeve though, it was the size of the cover photos. I mean seriously, there is no reason we EVER need the cover photo to take up half the screen….am I right!?

But I was so excited to see this morning, an update to Google+ pages, that includes a lovely, SMALLER, cover photo! Hooray!!

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They look SO much better! Navigating the screen is much easier and I’m a happy social media girl, once again! Thanks Google+!

Do you like the new layout? Or do you miss the larger photos? Let me know, I’m always curious to see if my feelings match everyone else’s!

Social Media Tip

A Social Media Tip for Success

Twitter Tip: If you only tweet about yourself & your brand, but never interact with other twitter users, it’s like going to a party full of fabulous people, but you go to a back room, close the door and talk to yourself!

Talk to everyone! Be friendly, be courteous and enjoy the party!!

#Tweet #Twitter #SocialTipEngage3

My Florida Blogger Conference Recap

I was lucky enough to attend this year’s Florida Blogger Conference st the amazing Full Sail Campus.

Let me just start off by saying WOWZA!! This experience FAR outweighed my expectations!

I had never been to an event like this and I was little nervous, but really excited too.

My friend Maria  who works for Second Harvest Food Bank of Central Florida convinced me to go.

I’m so glad she did!

I learned a TON of stuff, met some amazingly talented bloggers and thoroughly enjoyed myself!

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I tend to be a little bit shy when I go anywhere that I don’t know a lot of people, but this conference made me feel right at home.

With just over 300 attendees, it still had that home town feel. Every single person I met was genuinely friendly and totally happy to talk shop and offer insight.

It was really wonderful!

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Bess Auer is the founder and host of the Florida Blog Conference. She deserves her own crate of champagne for pulling off such a fabulous soiree!

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Right away I met several lovely bloggers who were all friendly and chatty and just started the day off right. If you have a moment, be sure to check out their blogs!

Kevin Eagan of TripTipping.com

Diana Swart of dianabydesign.com

Kelly Zdrowak of  healthylivingrevelations.com

Amy Bailey of TheFunkyFork.com

Julie Deily of TheLittleKitchen.net

It’s wonderful to finally have faces to matches the twitter handles!

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My morning sessions were SO inspiring, you guys!!

Katy Widrick offered up her knowledge on how to make great looking Media Kits and J from J’s Everyday Fashion taught us all about how to make money blogging.

All of that even before lunch!

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 Bahamas Breeze served us up some delicious lunch AND gave us all free rum drinks called The Curly Tail.  So yummy!

After lunch we learned about making better content for SEO, from the very cool and laid back, Tom Jelneck.

We took a break and Maria got her head shots done by the official photographer of #FlBlogCon13, Macbeth Photography.

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Then it was off to “Psychotic Cross-Content Training”, by Justice Mitchel. Wow! This guy REALLY knows his stuff!

And last but not least, we went to listen to Clayton Pritchard tell us all about Google+ and the benefits it can do for our brands. I gotta say, I’m excited to re-vamp my Google+ account!

After that it was the Ford After Party with cupcakes from Gigi’s Cupcakes (I went with the S’mores) and the fabulous musical talents of The Mud Flappers!

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They even had a photo booth from Snap Studio Booth! You know we couldn’t resist that!

Maria, Wendy & myself had too much fun with all the props!

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Such a great experience! I will most certainly be attending next year’s event.

My only regret was not being able to be in three places at once. There wasn’t one presentation I didn’t want to see, but I could only see one per session.

Next year I’m bringing a clone of me!

I feel so inspired and I’m ready to start applying all my new knowledge to my daily work!

That New Business Card Smell

Don’tcha just LOVE the first look at new business cards!? I sure do!

These babies arrived just in time for #FlBlogCon13

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You can’t hear me but I’m squealing over here!!

I’m so excited about the conference, this weekend. It’s my first ever, blogger convention!

I’m a little nervous, but my good friend Maria Diestro is going with me, so I think I’ll be OK.

I’m looking forward to meeting bloggers from around the state and learning new strategies for my growing business.

If you’re going to be there, please stop me and say hello. I’ll even give you one of my fancy schmancy new cards!!

Now my only question is…I ordered 1000, will that be enough?!!? ahahahaha

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